How Creative Design Was Presented in 2017
It is the world of digital today and the more it is important that the website design of your company is well presented. Today, a company’s introduction comes through a website where it will show what is there to offer. A website should be a user friendly means of presenting a company to the digital world, but that it should also be a well made design that can create curiosity among viewers well enough for them to dwell in a company’s site and discover its offers. The main goal of a website today is practically to lure viewers to go over the site and become potential customers, and this can be attainable with a website that has a seeming graphics, has a service with speed, and usability, which will give an impression as a website with professionalism and competence. A website with lifeless list menus and full of static words are not anymore interesting, instead, a company should have a creatively designed website that can increase traffic and in the end give the company profits.
Part of having a creative web design is one that can capture the brand’s personality, and this can be done by professionals who have the technical ability to design and plan for such a site like those IT services company. It is therefore easy to say that tech designers are today’s modern age artists.
Applied across the board in marketing is the word minimalism which is aptly described with modernism. In web designing today, being minimal would be an incorporation of colours and bolder headlines and simple universal icons.
It is the main objective in using minimalism to have a clear communication with viewers turning into potential customers. The concept of image is what would immediately come into our minds when we say the word design. Today, static presentation is not only the game but being coupled with moving images or video that made 2017 a more exciting year of web design.
The dynamics of video is being followed with long scrolling that are being implemented on many websites. Navigation is being reinvented by designers so as to make users engage in the site with more accessible information. In order to give an increase in parallax, a 3D effect is being added to the design.
Among the big and bold graphics and photography, illustration is rising in its popularity, erasing the idea that subtlety of expression has disappeared in the area of artistry but instead has grown in popularity. Since illustration is a visual language that can present firmly and show a brand’s quality in a subtle way, many companies would opt for this design.